For more than 30 years, we have helped develop the Czech market and cultivate the business environment with our professional conferences, congresses and summits.
31. the year of the largest meeting of traders and their suppliers in Central Europe.
Website5th year of the top meeting of traders, manufacturers and suppliers who determine the character of Slovak trade.
Website RegistrationSince 2018, we have been connecting all communication professionals, whether they work in the marketing or PR department.
Website RegistrationCzech retail is facing significant changes. What should we focus on, where will we find people for it, and how much will it cost? And will our customers respond positively to these changes? The 30th anniversary edition of the Retail Summit conference which will take place at the Prague Congress Centre from the 25th to the 27th of March 2024, will bring answers through insights from retail experts from the Czech Republic and other countries in the region.
Blinded by innovation, illusions about customer loyalty, or the belief that the upcoming Gen Z is not important to our brand. During the 23rd edition of the sold-out Brand Management conference, speakers and panelists helped to break down many of the myths that still exist around brand building in companies. A total of 523 listeners, who gathered on Tuesday 3 October 2023 at the Cubex Centre in Prague, took away a great deal of evidence of what really works in marketing.
Nowadays, HR specialists have access to a plethora of digital tools. However, these days also bring challenging issues such as an aging population, legislative requirements for ESG reporting with an emphasis on diversity and inclusion, and a shortage of people meeting recruitment criteria. So, how can one not only thrive in current conditions but also help people and companies grow? These subjects were discussed by nearly 150 participants at the Human Capital 2023, professional conference, organized by Blue Events on Wednesday, September 20th at the Czech National Bank.
Do we really know, what authenticity means? And do brands want to be authentic at all? Not only is authenticity in marketing and PR communication necessary these days, but also it has the potential to bring positive effects on business, experts declared at the Communication Summit 2023.