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Retail Summit 2024: New markets, new opportunities. But you need to open your mind first
26. 2. 2024Czech retail is facing significant changes. What should we focus on, where will we find people for it, and how much will it cost? And will our customers respond positively to these changes? The 30th anniversary edition of the Retail Summit conference which will take place at the Prague Congress Centre from the 25th to the 27th of March 2024, will bring answers through insights from retail experts from the Czech Republic and other countries in the region.
Brand Management has busted marketing myths
5. 10. 2023Blinded by innovation, illusions about customer loyalty, or the belief that the upcoming Gen Z is not important to our brand. During the 23rd edition of the sold-out Brand Management conference, speakers and panelists helped to break down many of the myths that still exist around brand building in companies. A total of 523 listeners, who gathered on Tuesday 3 October 2023 at the Cubex Centre in Prague, took away a great deal of evidence of what really works in marketing.
Human Capital 2023: The end of traditional job positions is coming
22. 9. 2023Nowadays, HR specialists have access to a plethora of digital tools. However, these days also bring challenging issues such as an aging population, legislative requirements for ESG reporting with an emphasis on diversity and inclusion, and a shortage of people meeting recruitment criteria. So, how can one not only thrive in current conditions but also help people and companies grow? These subjects were discussed by nearly 150 participants at the Human Capital 2023, professional conference, organized by Blue Events on Wednesday, September 20th at the Czech National Bank.
Real communication? Ditch the guesswork and admit when you're wrong!
29. 5. 2023Do we really know, what authenticity means? And do brands want to be authentic at all? Not only is authenticity in marketing and PR communication necessary these days, but also it has the potential to bring positive effects on business, experts declared at the Communication Summit 2023.
Economist: Our pension security will be referred to as salary
11. 5. 2023At the 12th annual CFO Congress, held on May 10, 2023, at the Czech National Bank, a record-breaking 218 financial directors and experts, both male and female, gathered alongside other finance professionals. The expert contributions covered factors influencing the inflation rate, current labor market data and its future trends, as well as technologies for financial management and the challenges associated with them.
Retail sector is ready for changes, showed Retail Summit
3. 4. 2023A record number of participants attended Retail Summit, the annual meeting of key players in the retail market. Retailers, both online and brick-and-mortar store operators, had the opportunity to exchange experience with their colleagues and suppliers of goods and services.
The Communication Summit will focus on the topic of truth
23. 3. 2023Experts in marketing and PR communication from companies and institutions will meet on May 24, 2023 at the Communication Summit in the DOX+ premises in Prague. Authenticity and responsibility dominate the sixth year themes. Blue Events, as the organizer of the summit, teamed up with the program guarantor Nelež association, which aims to limit advertising investments in misinformation.
Finance management in unpredictable times will be the main of CFO Congress 2023
22. 2. 2023The discussion of finance directors at 12th anniversary of CFO Congress will be framed by challenges that times of high rate of uncertainty represent to finance management. The conference will take place on May 10, 2023 in Prague.
Is your business safe? Experts will give advice at the CIO Agenda conference
8. 2. 2023The current challenges for the cyber (un)security of companies and organizations will be described in detail at the CIO Agenda conference. On February 21, 2023, renowned experts will discuss everything from prevention and legislation, to examples from practice and the proper handling of evidence after a cyber attack. Last year's event drew attention of 250 participants, not only from IT, but also from other top management sectors. The conference at O2 universum is moderated by Petr Koubský from Deník N.
Retail Summit published the program: It bets on change
7. 2. 2023The 29th annual summit of Central European retail market players will take place on 28–30 March 2023 in Prague. This year's Retail Summit has just published a program with the crucial topic "Let´s bet on change".
Procurement Forum conference highlights new purchase needs
27. 10. 2022Current challenges related to purchase will be discussed at Procurement Forum on November 30 in Prague. The program will cover topics related to energy, the unreliability of the supply chain or companies' commitments to sustainability.
Czech marketing showed in the best light at the Brand Management conference
25. 10. 2022Over 500 people gathered on Wednesday, October 19 at the Cubex Centre Prague for Brand Management 2022, the largest Czech conference on brands. Organized by Blue Events, the aim was to raise the level of the Czech marketing and how could it be better sold in abroad.